Louvre furious with Marine Le Pen: shoots video for her candidacy without permission


The Louvre is furious with Marine Le Pen: the far-right candidate in the French presidential election in fact shot the video to launch her campaign at the museum, but in defiance of the rules, without permission. The Louvre has demanded withdrawal: otherwise it will consider legal action.

The Louvre did not at all like the video, pompously titled “Declaration of the Louvre,” that Marine Le Pen shot in front of the Paris museum’s Pyramid to launch her campaign for the 2022 French presidential election. In fact, the problem is that the candidate of the far-right Rassemblement National party, in order to shoot the video (where she says she wants to “launch a message of mobilization and hope” and where she does not spare even harsh rants against current President Emmanuel Macron), allegedly did not request the proper permits.

“No permission has been granted,” the museum told the newspaper Le Parisien. “The Louvre Museum, as the exclusive concessionaire of all property rights relating to the Pyramid designed by architect Pei, reminds that any use of the image of the Pyramid must be subject to prior authorization.” The museum also made it known that it had properly informed Marine Le Pen and her team when they showed up at the museum to conduct the filming on Jan. 11. According to the Parisian newspaper, there were several exchanges of communication between the management and Marine Le Pen to ask her not to release the video, but all in vain.



“They complain about the form. They don’t want pain in the ass [sic, emmerdements in the original] with power,” Marine Le Pen’s team allegedly replied to Le Parisien, in a quotation mark reported by the newspaper. However, this would not be the main problem: in fact, the Louvre makes it known that the museum “belongs to all French people. We cannot be the identity of a party, of a claim. Nevertheless, in her clip, Marine Le Pen claims the image of the Louvre for her.” The Louvre has already asked Marine Le Pen to withdraw the video, but it is still in place on the Rassemblement National candidate’s social channels. Otherwise, the museum may decide to take legal action against her. For Marine Le Pen, however, the result has already been achieved: the video has racked up tens of thousands of views: over a hundred and thirty thousand on Facebook, over a hundred thousand on Twitter, over thirty thousand on Instagram. Even if he were to withdraw it, there are already many people who have seen it. It will remain on record that he released it in defiance of the rules, but will French voters care?

Louvre furious with Marine Le Pen: shoots video for her candidacy without permission
Louvre furious with Marine Le Pen: shoots video for her candidacy without permission


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