Rome's G/N/A/M/C introduces timed ticket: three hours to "meet the crowding index"

News for visitors to the National Gallery of Modern and Contemporary Art in Rome: In a press note, GNAM, or rather, G/N/A/M/C, as the museum a few months ago decided to update its name with a view to emphasizing the inclusive and modern nature of the collection by adding the C for Contemporary and creating a new visual identity with a logotype that would enhance both its historical memory and its openness to a dialogue with the present, announces that as of March 1, 2025, the entrance ticket is valid for three hours. Visitors can thus access the museum and the exhibition Il Tempo del Futurismo during the three-hour interval selected at the time of purchase, during which time they can decide to leave and re-enter should they wish to go to the Café of the Arts.

Reason for the introduction of the ticket and thus the “timed” visit would be, the note says, the large influx of visitors to the Futurism exhibition (extended until April 27, 2025): the three-hour validity of the admission ticket would allow “a punctual control on the number of visitors present in the museum, for fire safety purposes, and to respect the expected crowding index.”

According to Repubblica, a tag had been placed at the entrance to the National Gallery of Modern and Contemporary Art on Sunday, March 2, informing that the entrance ticket would be valid for three hours, triggering waivers among those present. It is further stated in the article that the museum’s management pointed out that the sign had been placed by an employee and that therefore the responsibility of director Renata Cristina Mazzantini could not be claimed. On the matter, it then reads, the director clarified that the decision “depends on the crowding index. There are rules that must be followed, I am an architect and I know these rules very well. I cannot sell more tickets than this index imposes on me, the same thing happens with the Last Supper in Milan: now I have 250 works on loan for the Futurism exhibition and I have to guarantee safety standards.”

Pictured: Set-ups for the exhibition Il Tempo del Futurismo. Photo: Emanuele Antonio Minerva - Agnese Sbaffi

Rome's G/N/A/M/C introduces timed ticket: three hours to "meet the crowding index"

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