Naples, Royal Palace launches its own interactive app

In Naples, the Royal Palace takes an important step toward digital innovation with the launch of a new mobile application that offers visitors a completely new and interactive visitor experience. Thanks to this new technology, anyone who crosses the threshold of the historic building will be able to explore every corner of it with their smartphone, getting detailed information about the halls, works and gardens with a simple touch.

The app works through a dedicated Wi-Fi connection, accessible free of charge by museum guests. To activate it, simply frame the QR code located in the ticket office area with your phone. Once connected, visitors can begin their digital journey inside the Palace, selecting places of interest and listening to the descriptions available in Italian and English.

This app guides the public through the different environments of the Royal Palace, offering insights into the building’s facade, its beautiful Gardens and Courtyards, and the Caruso Museum, located on the ground floor in the Carriage Courtyard. Another section of particular note is the Factory Museum, which tells the long and fascinating history of the Royal Palace. The museum is divided into five thematic areas, each of which traces a historical era, illustrating the evolution of the building and its role over the centuries.

The digital tour does not stop there: visitors can also access the Label Apartment, located on the main floor, where the app offers detailed descriptions of the rooms and the main works of art on display. To activate the audio guides, simply frame the QR codes printed on the new information panels in each room. In this way, the public has the opportunity to learn more about the Palace’s artistic heritage in a simple and immediate way.

One of the most interesting new features introduced by the app is the section dedicated to children. Designed to make the visit more engaging even for the youngest children, this feature offers stories adapted to their understanding, enriched with interactive suggestions that invite young visitors to carefully observe the rooms, look for hidden details in the rooms and discover the messages conveyed by the works of art. An original way to introduce children to history and art in a playful and stimulating way.

In addition to providing detailed descriptions of the various spaces in the Palace, the app allows visitors to create a personalized itinerary, choosing which rooms to explore and in what order. This allows for a tailor-made experience, adapted to one’s own time and interests, with no predetermined route constraints.

With this innovation, the museum aims to open up to an increasingly broad audience, offering tools that make the visit more accessible, interactive and engaging. The museum thus becomes a space to be explored in an active way, having visitors guided by technology that enhances cultural heritage and makes it enjoyable in an innovative way.

Naples, Royal Palace launches its own interactive app

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