Rai suspends Alberto Angela's program, ripped by Temptation Island

Alberto Angela beaten by Temptation Island. Culture ripped apart by reality trash. One could summarize in this way the summer Thursday night ratings data that, according to what was anticipated by Davide Maggio’s website, davidemaggio.it, one of the most well-informed newspapers on everything that revolves around the world of television, would have led Rai to the decision to suspend Noos, the popular popularizer’s in-depth cultural program, in order to resume it on August 22, when there will be no more competition from the broken-up couples and their dramas among the beaches of Sardinia.

Temptation Island is certainly not new to Italian TV: the first edition aired as far back as 2005, taking over a Dutch format from Endemol. At the time it was hosted by Maria De Filippi, and it was also the most-watched edition, with an average viewership of more than 4.7 million, and a final watched by as many as 6.2 million Italians, a share of more than 30 percent. Then there was a nine-year hiatus and the resumption of the program in 2014, but without repeating that success, perhaps also due to the decision to move the program to the summer instead of the spring as in the first edition. The 2023 edition is one of the most watched: last Thursday, Temptation Island touched 31 percent share with 3.5 million viewers: doubled Alberto Angela, his Noos stopped at 1.5 million and 12 percent share. Similar results on July 11: 3.6 million and 31 percent share versus 1.7 and 13 percent. TV viewers must have become hooked on the dramas of the couples sprawled out in Sardinia, because the premiere on June 27 had scored 3.2 million viewers with 24.8 percent share, still enough to beat Noos’ 2 million and 13.6 percent.

In short, Temptation Island does almost triple the ratings of Alberto Angela’s program, which also premiered on June 27. Trash, unfortunately, pulls much more, and Rai has only to wait: the next two weeks then there will also be the Olympics, too much for a program of unquestionable quality like Alberto Angela’s, a program also reinvigorated by the inclusion of young and good popularizers and well-known faces of culture and science (for example, Samantha Cristoforetti was a regular guest), but forced to contend with horns, betrayals and jealousy scenes. Italians seem to have little doubt. For culture there will be time in September.

Rai suspends Alberto Angela's program, ripped by Temptation Island

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